For most businesses, turning around and growing the business fast involve four main phases:
1. Understanding what the business should look like after the turnaround and growth. We're not just talking about the outside view: how it operates on the inside after the transformation is just as, if not more, important.
2. Assessing which resources, human and otherwise, are needed, which are currently available, which need to be acquired, and which need to be discarded, where the last is both the hardest to do and most needed.
3. Assigning new responsibilities (according to aptitude), objectives, and metrics, and making sure each team member is equipped to succeed. Be sure to stretch to establish a new and higher standard. Celebrate the small wins.
4. Slowly introduce new operating procedures to avoid overwhelm. Work on these during phase 3 with the highest performers, but test and retest to make sure they work before mandating them, and be prepared to fine-tune as you go. Always measure and communicate results and encourage improvement. Make it a sport to succeed, and give out lots of prizes when merited.
Throughout the journey, make it a priority to develop a strong esprit de corps, and be prepared to let go of anyone unwilling to participate, and especially, anyone admired as a top performer. You cannot have anyone influence new hires erroneously as you grow. Make a superior attitude the number one qualification for the entire company, and you will win.